At home I do laundry at least once a day. Yes, one load of laundry A DAY friends! I have two very active little boys who love playing outside and getting dirty, we all also have sports classes to go to, we exercise and go to the gym, etc. This means piles and piles of dirty clothes for me to wash everyday!

Using the right detergent to get our clothes clean and to keep them stain free is vital for us.  I am all about green products that are good for the environment but many times in the past I’ve had to sacrifice “clean” for “green”. Well not anymore! Enter the brand new Tide purclean™ Bio-Based Detergent.  Tide is taking an important step toward a more sustainable future introducing their new Tide purclean™- the first bio-based detergent with the full cleaning power of Tide.


Tide purclean™ is 65% bio-based, as certified by the USDA BioPreferred Program. It is produced at a facility that uses 100% renewable wind power electricity, sending zero manufacturing waste to landfill and it is free of dyes, chlorine, phosphates, ethanolamine and optical brighteners. All while being HE-Compatible and cleaning as well ad the Tide Original Laundry Detergent in COLD water.

I have been using the new Tide purclean™ daily for over a week and so far I haven’t seen any new stains on our clothes. My whites are staying white, the colours bright, and our clothes are looking and smelling clean and fresh. The Honey Lavender scent is also divine and not overpowering at all, I love it. Note that if you prefer washing your clothes with unscented detergent they also offer an unscented version you can purchase.

The new Tide purclean™ is now  available at retailers across Canada in September and it is a great alternative to traditional, petroleum-based detergents.

Main Features:

  • 1st bio-based detergent with the cleaning power of Tide (65% bio-based)
  • USDA Certified Tide liquid laundry detergent
  • Formula made with 100% renewable wind power electricity
  • This product is made at a zero manufacturing waste to landfill site
  • It is designed free of dyes, chlorine, phosphates or optical brighteners

Disclosure: This has been a sponsored conversation and I received free product samples,  however all opinions and views on this post are 100% my own.